UX, UI, WEB DESIGN, BRANDING,

TechConnect

University of New South Wales

Connecting Australian businesses with academic researchers, and startups to create innovation.

TechConnect is a unique program out of UNSW, focused on the commercialisation of research and connecting academics with SME businesses in NSW. 
Part of my work experience at Visualmetrics for Techconnect,  I took care of designing a robust brand identity 

Designing TechConnect
TechConnect needed a brand architecture that fit within UNSW and the Department of Industry and was strong enough to stand up alone and have programs branded underneath it. The brand identity created included a suite of print and digital materials, which can be easily updated and adjusted as the program grows and adapts.
Luke, first year engineering student
  • Has a crazy business idea
  • Looking for funding to develop a MVP
  • Looking for experts in the field to fill his knowledge gap
  • Looking for information regarding Techvouchers, and NSW grants
Elena, Health economist researcher
  • Specializing in the analysis of linked administrative health datasets to provide evidence on whether treatments provide good value for money.
  • Highly expert in his field
  • Looking to use her knowledge to help  a breakthrough idea, and its team, take off
The goal
  • Inform students about Techvouchers and NSW grants
  • Inspire students with success stories
  • Foster communication between students and researchers via the researcher database and through Flash-build hackathons and workshops.
FlashBuilds

FlashBuild Programs provide a premium opportunity for community engagement, simulating new business opportunities, fostering collaborative relationships and generating positive media and public relations.

Workshops
Working with industry and researchers to establish where they require support in working together and commercialising research, TechConnect created a selection of short courses intended to assist during the different stages of innovation. These workshops are run by industry and UNSW staff and have been continuously booked out to date.
TechCards
The innovative card game was designed with the aim to get conversations started on the implementation of current and emerging trends and technologies targeted at achieving higher levels of innovation, while highlighting the fact that innovation can happen in any industry.
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